On Broadway, every time an actor or actress goes on stage they have to give the performance of their lives. There are no do overs; no mulligans; no ‘oops, let’s try that again’. Every line, every step, every action is perfectly choreographed, styled, and created for the optimal experience for the show goer. And at $200 per ticket, it better be!!
$200 per ticket, that’s outrageous!! It is? Isn’t that pretty close to your doctor’s average client transaction? Why is $200 outrageous for a 2 hour Broadway show but not for a 20 minute office call? When is the last time YOU and YOUR team put on a show that was entertaining, enjoyable, memorable and gave great value to your client? Do you do this each and every time? Without fail? Or only for specific clients? (more…)