Social media is all the rage, but it’s not some fickle fad or here-today gone-tomorrow technology trend. It’s undeniably here to stay, and just as you know you need a sign on your building and a phone listing in the Yellow Pages, you know you’ve got to get on board with Facebook, Twitter and the rest of it.

How can you apply these all-important social media tools and techniques to your business? In this seminar, you’ll learn how we can help you create and execute a professional social media plan—without the hassle of learning the new technologies and without investing a huge amount of time keeping up with them.

This 4-day, 4-hour seminar will soon have you…

• Getting found on Facebook
• Ferreting out followers
• Growing your fan base
• Touting your business with Twitter
• Getting established on Google+
• And more…

Day 1 – Creating a Business Page on Facebook

Day one will be an in-depth walk-through of creating a business page including:

• Page creation
• Category setting
• Properly filling out the Info tab
• Adding an appropriate profile picture and creating a thumbnail
• Adding photo albums and pictures
• Slaving account to Twitter
• Using Facebook as the page
• Adding other pages to your page’s favorites

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Day 2 – Building followers and engagement through your Facebook page

Day two will focus on content creation and Facebook ads:

• What are the most engaging types of posts?
• How to use the different post types (i.e., photo, link, video, status)
• How to tag users and pages in a post
• How to set up an ad to gain followers

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Day 3 – Utilizing Twitter for your business

Day three will focus on twitter:

• Setting up your Twitter feed
• Adding profile and background images
• Following appropriate users and retweeting
• Effective and engaging tweets

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Day 4 – Utilizing Google+ for your business

Day four will focus on Google+:

• Setting up your Google+ account
• Adding people to your circles
• Commenting and +1ing others’ posts