{"id":2556,"date":"2018-06-15T10:11:18","date_gmt":"2018-06-15T15:11:18","guid":{"rendered":"https:\/\/redesign.beyondindigopets.com\/?p=2556"},"modified":"2022-03-28T12:56:00","modified_gmt":"2022-03-28T17:56:00","slug":"measuring-website-effectiveness","status":"publish","type":"post","link":"https:\/\/www.beyondindigopets.com\/blog\/measuring-website-effectiveness\/","title":{"rendered":"Beyond Indigo Webinar Series: Measuring Website Effectiveness"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"alignleft\"><img loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"681\" src=\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2018\/06\/iStock-525982936-1-1024x681.jpg\" alt=\"Cat on the floor by a couch\" class=\"wp-image-2557\" srcset=\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2018\/06\/iStock-525982936-1-1024x681.jpg 1024w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2018\/06\/iStock-525982936-1-300x200.jpg 300w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2018\/06\/iStock-525982936-1-768x511.jpg 768w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2018\/06\/iStock-525982936-1.jpg 2000w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/figure><\/div>\n\n\n\n<p>Most business owners know that a website is the lynchpin of their business&#8217;s digital presence. And why wouldn&#8217;t it be? Over 40,000 <a href=\"https:\/\/www.beyondindigopets.com\/blog\/four-ingredients-search-engine-success\/#more-2405\">search queries<\/a> performed on Google <em>every second. <\/em>That, coupled with the fact that&nbsp;over 80% of shoppers are conducting online research before spending money, makes it is clear that consumers overwhelmingly utilize websites and search results to inform their purchasing decisions.<\/p>\n\n\n\n<!--more-->\n\n\n\n<h3 class=\"wp-block-heading\">How do you calculate website effectiveness?<\/h3>\n\n\n\n<p>In this edition of Beyond Indigo\u2019s collaborative webinar series with MWI, <a href=\"https:\/\/help.beyondindigo.com\/hc\/en-us\" target=\"_blank\" rel=\"noreferrer noopener\">Beyond Indigo Help Desk<\/a> Manager\u00a0Noelle Beaudin will discuss:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>The markers of an <a href=\"https:\/\/www.beyondindigopets.com\/veterinary-website-design\/\">effective website <\/a><\/li><li>Tips on how to manage the content on your website over time<\/li><\/ul>\n\n\n\n<figure class=\"wp-block-embed is-type-video is-provider-youtube wp-block-embed-youtube wp-embed-aspect-4-3 wp-has-aspect-ratio\"><div class=\"wp-block-embed__wrapper\">\n<iframe loading=\"lazy\" title=\"Measuring Results: Website Effectiveness\" width=\"500\" height=\"375\" src=\"https:\/\/www.youtube.com\/embed\/y3Yf3OYlgMk?feature=oembed\" frameborder=\"0\" allow=\"accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share\" referrerpolicy=\"strict-origin-when-cross-origin\" allowfullscreen><\/iframe>\n<\/div><\/figure>\n\n\n\n<p>If you&#8217;ve have questions about website effectiveness, or if you&#8217;ve been thinking that your veterinary practice is in need of a new website; or even a &#8220;look and feel update&#8221; to reflect what your practice is today, <a href=\"https:\/\/www.beyondindigopets.com\/#contact\">please contact us for a consultation<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Most business owners know that a website is the lynchpin of their business&#8217;s digital presence. And why wouldn&#8217;t it be?\u2026<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[372],"tags":[426,231,425],"class_list":["post-2556","post","type-post","status-publish","format-standard","hentry","category-veterinary-websites","tag-does-my-website-work","tag-veterinary-website","tag-website-effectiveness"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Beyond Indigo Webinar Series: Measuring Website Effectiveness | Beyond Indigo Pets<\/title>\n<meta name=\"description\" content=\"How do you calculate website effectiveness? In this edition of Beyond Indigo\u2019s collaborative webinar series with MWI, Beyond Indigo Help Desk Manager\u00a0Noelle Beaudin will discuss...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.beyondindigopets.com\/blog\/measuring-website-effectiveness\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Beyond Indigo Webinar Series: Measuring Website Effectiveness | Beyond Indigo Pets\" \/>\n<meta property=\"og:description\" content=\"How do you calculate website effectiveness? 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