{"id":3466,"date":"2023-04-04T16:59:00","date_gmt":"2023-04-04T21:59:00","guid":{"rendered":"https:\/\/www.beyondindigopets.com\/blog\/?p=3466"},"modified":"2023-04-20T14:31:26","modified_gmt":"2023-04-20T19:31:26","slug":"online-reputation-management-and-your-veterinary-business","status":"publish","type":"post","link":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/","title":{"rendered":"Online Reputation Management and Your Veterinary Business"},"content":{"rendered":"\n<div class=\"wp-block-image\"><figure class=\"alignleft size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-2000x1333.jpg\" alt=\"A closeup of a laptop and a 5-star review\" class=\"wp-image-3467\" srcset=\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-2000x1333.jpg 2000w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-1500x1000.jpg 1500w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-768x512.jpg 768w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-1536x1024.jpg 1536w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-2048x1365.jpg 2048w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-427x285.jpg 427w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/figure><\/div>\n\n\n\n<p>In the world of digital marketing, online reviews can make or break a business. Online reputation management (ORM) is just as important for your brand as your <a href=\"https:\/\/www.beyondindigopets.com\/veterinary-logo-design\/\">logo<\/a> or website. Keep reading to learn more about the importance of review management and how you can improve your online reputation:<\/p>\n\n\n\n<!--more-->\n\n\n\n<h2 class=\"wp-block-heading\">Why Are Online Reviews Important?<\/h2>\n\n\n\n<p>Online reviews can be a huge help or a huge hindrance to your business. Not only might they dissuade potential customers from utilizing your services, but they might even affect your <a href=\"https:\/\/www.beyondindigopets.com\/blog\/why-do-i-need-to-market\/\">current customers<\/a>. Online reviews affect:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li><strong>Credibility<\/strong>: Reviews from customers provide credibility to your practice. Customers are more likely to trust a veterinarian that has a high number of positive reviews, and people tend to trust the opinions of others who have been seen by the hospital.<\/li><li><strong>Feedback<\/strong>: Online reviews provide valuable feedback from customers that can be used to improve overall service, address customer complaints, and increase customer satisfaction.<\/li><li><strong>SEO<\/strong>: Online reviews can improve your search engine optimization (<a href=\"https:\/\/www.beyondindigopets.com\/blog\/importance-of-seo-for-veterinarians\/\">SEO<\/a>) by providing fresh and relevant content for search engines to index.<\/li><\/ul>\n\n\n\n<h2 class=\"wp-block-heading\">How Much Attention Should You Give Reviews?<\/h2>\n\n\n\n<p>To put it mildly, keeping up with online reviews can basically be a full-time job. Customers who have a bad experience have a tendency to be very vocal with their complaints. They often post negative reviews on multiple platforms, which requires time and effort to address properly. It is even important to respond back to positive reviews, as this can show potential customers that you value communication.&nbsp;<\/p>\n\n\n\n<p>We recommended dedicating at least a few hours per week to your <a href=\"https:\/\/www.beyondindigopets.com\/veterinary-marketing-plans\/online-reputation-management.html\">review monitoring and response<\/a>. This effort helps you build a positive online reputation. Respond promptly to both positive and negative reviews to show customers that you value their feedback and are committed to improving.<\/p>\n\n\n\n<p>If you have a big practice with a high client volume, you might receive more reviews than a smaller veterinary clinic. The more reviews you receive, the more important it is to monitor them regularly.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">What Do Reviews Affect?<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignright size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1335\" src=\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1364083209-2000x1335.jpg\" alt=\"A man looks at a review dashboard.\" class=\"wp-image-3468\" srcset=\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1364083209-2000x1335.jpg 2000w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1364083209-1500x1001.jpg 1500w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1364083209-768x513.jpg 768w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1364083209-1536x1025.jpg 1536w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1364083209-2048x1367.jpg 2048w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1364083209-427x285.jpg 427w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/figure><\/div>\n\n\n\n<p>Online reviews affect much more than you might think. In fact, they play a part in all of the following:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Your SEO ranking<\/li><li>New client acquisition<\/li><li>Your Google Business Profile<\/li><li>Your ability to attract talent&nbsp;<\/li><li>Your ability to retain talent<\/li><\/ul>\n\n\n\n<p>Without the proper attention, a few bad reviews can actually make it harder for you to hire a competent staff. Although it might seem like a time sucker, it is really important for you to stay on top of your review management at all times.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">Why You Should Solicit Reviews<\/h2>\n\n\n\n<p>On the flip side, a series of positive reviews can make you even more attractive to potential clients and staff. If you are not getting a lot of good reviews organically, you might want to take the time to solicit them. Whether you put a link to your review profile in your email signature or send out periodic text messages encouraging people to leave you a review, this practice can help you instantly improve your business.&nbsp;<\/p>\n\n\n\n<h2 class=\"wp-block-heading\">How We Can Help<\/h2>\n\n\n\n<div class=\"wp-block-image\"><figure class=\"alignleft size-large\"><img loading=\"lazy\" decoding=\"async\" width=\"2000\" height=\"1333\" src=\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386240230-2000x1333.jpg\" alt=\"A smart phone with a list of ratings and reviews.\" class=\"wp-image-3469\" srcset=\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386240230-2000x1333.jpg 2000w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386240230-1500x1000.jpg 1500w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386240230-768x512.jpg 768w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386240230-1536x1024.jpg 1536w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386240230-2048x1365.jpg 2048w, https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386240230-427x285.jpg 427w\" sizes=\"auto, (max-width: 2000px) 100vw, 2000px\" \/><\/figure><\/div>\n\n\n\n<p>If you\u2019re already spread too thin to even consider monitoring online reviews, <a href=\"https:\/\/www.beyondindigopets.com\/about\/\">Beyond Indigo Pets<\/a> can help! We can provide advice and guidance on how to respond to both positive and negative reviews. We also offer:<\/p>\n\n\n\n<ul class=\"wp-block-list\"><li>Online tracking capabilities<\/li><li>Can automatically solicit reviews from your PIMs system<\/li><li>Dynamic reviews and reputation monitoring<\/li><li>Listing management<\/li><\/ul>\n\n\n\n<p>Our dedicated team is here to do the heavy review lifting for you. We want you to enjoy the benefits of a solid online reputation without the stress. To learn more about our ORM services or to find a <a href=\"https:\/\/www.beyondindigopets.com\/veterinary-marketing-plans\/\">veterinary marketing plan<\/a> that works for you, call (877) 244-9322 or fill out our <a href=\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#contact\">contact form<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In the world of digital marketing, online reviews can make or break a business. Online reputation management (ORM) is just\u2026<\/p>\n","protected":false},"author":14774,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[378,373],"tags":[414,144,506],"class_list":["post-3466","post","type-post","status-publish","format-standard","hentry","category-branding-identity","category-veterinary-orm","tag-online-reputation","tag-orm","tag-veterinary-practice-review-management"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.2 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Online Reputation Management and Your Veterinary Business | Beyond Indigo Pets<\/title>\n<meta name=\"description\" content=\"Discover how online reputation management can make or break your veterinary business. Our latest blog delves into the importance of monitoring and enhancing your online reputation, from managing negative reviews to building a strong brand image.\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Online Reputation Management and Your Veterinary Business | Beyond Indigo Pets\" \/>\n<meta property=\"og:description\" content=\"Discover how online reputation management can make or break your veterinary business. Our latest blog delves into the importance of monitoring and enhancing your online reputation, from managing negative reviews to building a strong brand image.\" \/>\n<meta property=\"og:url\" content=\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/\" \/>\n<meta property=\"og:site_name\" content=\"Beyond Indigo Pets\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/beyondindigopets\/\" \/>\n<meta property=\"article:published_time\" content=\"2023-04-04T21:59:00+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2023-04-20T19:31:26+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-2000x1333.jpg\" \/>\n<meta name=\"author\" content=\"Beth DeMilt\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Beth DeMilt\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"4 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\/\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#article\",\"isPartOf\":{\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/\"},\"author\":{\"name\":\"Beth DeMilt\",\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/#\/schema\/person\/ea065ae9a72327a2caa5f2840d3608ae\"},\"headline\":\"Online Reputation Management and Your Veterinary Business\",\"datePublished\":\"2023-04-04T21:59:00+00:00\",\"dateModified\":\"2023-04-20T19:31:26+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/\"},\"wordCount\":625,\"publisher\":{\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/#organization\"},\"image\":{\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-2000x1333.jpg\",\"keywords\":[\"Online Reputation\",\"ORM\",\"veterinary practice review management\"],\"articleSection\":[\"Branding &amp; Identity\",\"Veterinary ORM\"],\"inLanguage\":\"en-US\"},{\"@type\":\"WebPage\",\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/\",\"url\":\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/\",\"name\":\"Online Reputation Management and Your Veterinary Business | Beyond Indigo Pets\",\"isPartOf\":{\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#primaryimage\"},\"image\":{\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#primaryimage\"},\"thumbnailUrl\":\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-2000x1333.jpg\",\"datePublished\":\"2023-04-04T21:59:00+00:00\",\"dateModified\":\"2023-04-20T19:31:26+00:00\",\"description\":\"Discover how online reputation management can make or break your veterinary business. Our latest blog delves into the importance of monitoring and enhancing your online reputation, from managing negative reviews to building a strong brand image.\",\"breadcrumb\":{\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#primaryimage\",\"url\":\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-scaled.jpg\",\"contentUrl\":\"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-scaled.jpg\",\"width\":2560,\"height\":1707},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\/\/www.beyondindigopets.com\/blog\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Online Reputation Management and Your Veterinary Business\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/#website\",\"url\":\"https:\/\/www.beyondindigopets.com\/blog\/\",\"name\":\"Beyond Indigo Pets\",\"description\":\"Veterinary marketing blog\",\"publisher\":{\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/#organization\"},\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\/\/www.beyondindigopets.com\/blog\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Organization\",\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/#organization\",\"name\":\"Beyond Indigo Pets\",\"url\":\"https:\/\/www.beyondindigopets.com\/blog\/\",\"logo\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/#\/schema\/logo\/image\/\",\"url\":\"\",\"contentUrl\":\"\",\"caption\":\"Beyond Indigo Pets\"},\"image\":{\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/#\/schema\/logo\/image\/\"},\"sameAs\":[\"https:\/\/www.facebook.com\/beyondindigopets\/\",\"https:\/\/x.com\/beyondpets\"]},{\"@type\":\"Person\",\"@id\":\"https:\/\/www.beyondindigopets.com\/blog\/#\/schema\/person\/ea065ae9a72327a2caa5f2840d3608ae\",\"name\":\"Beth DeMilt\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\/\/secure.gravatar.com\/avatar\/488d05abfcfed42a335e326903ee1380df212ae10b6fc27353d295b77f79121b?s=96&d=mm&r=g\",\"url\":\"https:\/\/secure.gravatar.com\/avatar\/488d05abfcfed42a335e326903ee1380df212ae10b6fc27353d295b77f79121b?s=96&d=mm&r=g\",\"contentUrl\":\"https:\/\/secure.gravatar.com\/avatar\/488d05abfcfed42a335e326903ee1380df212ae10b6fc27353d295b77f79121b?s=96&d=mm&r=g\",\"caption\":\"Beth DeMilt\"},\"url\":\"https:\/\/www.beyondindigopets.com\/blog\/author\/beth-demilt\/\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Online Reputation Management and Your Veterinary Business | Beyond Indigo Pets","description":"Discover how online reputation management can make or break your veterinary business. Our latest blog delves into the importance of monitoring and enhancing your online reputation, from managing negative reviews to building a strong brand image.","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/","og_locale":"en_US","og_type":"article","og_title":"Online Reputation Management and Your Veterinary Business | Beyond Indigo Pets","og_description":"Discover how online reputation management can make or break your veterinary business. Our latest blog delves into the importance of monitoring and enhancing your online reputation, from managing negative reviews to building a strong brand image.","og_url":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/","og_site_name":"Beyond Indigo Pets","article_publisher":"https:\/\/www.facebook.com\/beyondindigopets\/","article_published_time":"2023-04-04T21:59:00+00:00","article_modified_time":"2023-04-20T19:31:26+00:00","og_image":[{"url":"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-2000x1333.jpg","type":"","width":"","height":""}],"author":"Beth DeMilt","twitter_misc":{"Written by":"Beth DeMilt","Est. reading time":"4 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#article","isPartOf":{"@id":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/"},"author":{"name":"Beth DeMilt","@id":"https:\/\/www.beyondindigopets.com\/blog\/#\/schema\/person\/ea065ae9a72327a2caa5f2840d3608ae"},"headline":"Online Reputation Management and Your Veterinary Business","datePublished":"2023-04-04T21:59:00+00:00","dateModified":"2023-04-20T19:31:26+00:00","mainEntityOfPage":{"@id":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/"},"wordCount":625,"publisher":{"@id":"https:\/\/www.beyondindigopets.com\/blog\/#organization"},"image":{"@id":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#primaryimage"},"thumbnailUrl":"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-2000x1333.jpg","keywords":["Online Reputation","ORM","veterinary practice review management"],"articleSection":["Branding &amp; Identity","Veterinary ORM"],"inLanguage":"en-US"},{"@type":"WebPage","@id":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/","url":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/","name":"Online Reputation Management and Your Veterinary Business | Beyond Indigo Pets","isPartOf":{"@id":"https:\/\/www.beyondindigopets.com\/blog\/#website"},"primaryImageOfPage":{"@id":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#primaryimage"},"image":{"@id":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#primaryimage"},"thumbnailUrl":"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-2000x1333.jpg","datePublished":"2023-04-04T21:59:00+00:00","dateModified":"2023-04-20T19:31:26+00:00","description":"Discover how online reputation management can make or break your veterinary business. Our latest blog delves into the importance of monitoring and enhancing your online reputation, from managing negative reviews to building a strong brand image.","breadcrumb":{"@id":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#primaryimage","url":"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-scaled.jpg","contentUrl":"https:\/\/www.beyondindigopets.com\/blog\/wp-content\/uploads\/2023\/03\/iStock-1386241242-scaled.jpg","width":2560,"height":1707},{"@type":"BreadcrumbList","@id":"https:\/\/www.beyondindigopets.com\/blog\/online-reputation-management-and-your-veterinary-business\/#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/www.beyondindigopets.com\/blog\/"},{"@type":"ListItem","position":2,"name":"Online Reputation Management and Your Veterinary Business"}]},{"@type":"WebSite","@id":"https:\/\/www.beyondindigopets.com\/blog\/#website","url":"https:\/\/www.beyondindigopets.com\/blog\/","name":"Beyond Indigo Pets","description":"Veterinary marketing blog","publisher":{"@id":"https:\/\/www.beyondindigopets.com\/blog\/#organization"},"potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/www.beyondindigopets.com\/blog\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Organization","@id":"https:\/\/www.beyondindigopets.com\/blog\/#organization","name":"Beyond Indigo Pets","url":"https:\/\/www.beyondindigopets.com\/blog\/","logo":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/www.beyondindigopets.com\/blog\/#\/schema\/logo\/image\/","url":"","contentUrl":"","caption":"Beyond Indigo Pets"},"image":{"@id":"https:\/\/www.beyondindigopets.com\/blog\/#\/schema\/logo\/image\/"},"sameAs":["https:\/\/www.facebook.com\/beyondindigopets\/","https:\/\/x.com\/beyondpets"]},{"@type":"Person","@id":"https:\/\/www.beyondindigopets.com\/blog\/#\/schema\/person\/ea065ae9a72327a2caa5f2840d3608ae","name":"Beth DeMilt","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/488d05abfcfed42a335e326903ee1380df212ae10b6fc27353d295b77f79121b?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/488d05abfcfed42a335e326903ee1380df212ae10b6fc27353d295b77f79121b?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/488d05abfcfed42a335e326903ee1380df212ae10b6fc27353d295b77f79121b?s=96&d=mm&r=g","caption":"Beth DeMilt"},"url":"https:\/\/www.beyondindigopets.com\/blog\/author\/beth-demilt\/"}]}},"_links":{"self":[{"href":"https:\/\/www.beyondindigopets.com\/blog\/wp-json\/wp\/v2\/posts\/3466","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.beyondindigopets.com\/blog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.beyondindigopets.com\/blog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.beyondindigopets.com\/blog\/wp-json\/wp\/v2\/users\/14774"}],"replies":[{"embeddable":true,"href":"https:\/\/www.beyondindigopets.com\/blog\/wp-json\/wp\/v2\/comments?post=3466"}],"version-history":[{"count":2,"href":"https:\/\/www.beyondindigopets.com\/blog\/wp-json\/wp\/v2\/posts\/3466\/revisions"}],"predecessor-version":[{"id":3471,"href":"https:\/\/www.beyondindigopets.com\/blog\/wp-json\/wp\/v2\/posts\/3466\/revisions\/3471"}],"wp:attachment":[{"href":"https:\/\/www.beyondindigopets.com\/blog\/wp-json\/wp\/v2\/media?parent=3466"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.beyondindigopets.com\/blog\/wp-json\/wp\/v2\/categories?post=3466"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.beyondindigopets.com\/blog\/wp-json\/wp\/v2\/tags?post=3466"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}