Online reviews management with trending analysis
92% of consumers read online reviews before making a purchase or service decision across a wide range of business types and only 14% say they would patronize a business with less than 3 stars. We help veterinary practices build and maintain a stellar online reputation on major review sites. Our comprehensive solution tracks reviews, notifies practices of all positive and negative reviews on a wide variety of platforms, allows veterinarians to easily ask for reviews where they count, and provides trending analysis to help practices better understand what their customers are saying.
Local and organic search engine optimization (SEO)
Our Google-certified experts improve and maintain your website’s rank on Google, Bing, and Yahoo. Our comprehensive reports and a competitor analysis let you gauge your search position through the ups and downs of a fluctuating marketplace. We understand and follow Google’s rules for content, site speed and structure, and appropriate link-building to keep you in Google’s good graces.
Pay-per-click advertising with Google AdWords
With less organic real estate available on search engines, paid advertising is a must for any veterinary practice that want to be seen by pet owners in their area. As a Google Partner, we work directly with Google staff to ensure that your ads produce results. Let our Google-certified experts create search, display (banner), and video ads for your practice. Call-only ads with call tracking on mobile devices let you know exactly how effective AdWords are at bringing customers to your door.
Social media marketing with targeted advertising
Social media has moved way beyond simply posting engaging content. On average, only 2% of your followers will see a post on your page. We help you build a strong social media presence with a focus on effective advertising to make sure your posts are seen by current and prospective clients. For as little as $100 per month in ad fees, you can reach thousands of pet owners in your immediate area.
December 12, 2017
Google Practitioner Listings: Understanding the Basics
Recently there has been a lot of noise about online business listings in the veterinary digital marketing world, especially when…Read more
November 28, 2017
Don’t Panic! The Pros and Cons of Viral Content in Veterinary Marketing
The phrase “going viral” has become a huge part of daily vernacular. With that, it is easy to see how…Read more
November 16, 2017
More than Just Facebook: Secondary Social Media Platforms for Veterinary Marketing
In the ever-changing world of social media and veterinary marketing, it can be tough to get a handle on everything…Read more
November 9, 2017
Beyond Indigo Webinar Series: Is Your Marketing Mobile Ready
Online marketing is on the move. With our phones in hand, we swipe and click our way across the web…Read more
October 17, 2017
Beyond Indigo Webinar Series: The Four Ingredients of Search Engine Success
Maximizing performance in the digital space can be hard if you don’t know where to focus your attention – especially…Read more
October 10, 2017
Pragmatic Pitfalls: 3 Temptations to Avoid in Veterinary Social Media
Social Media has changed how we interact with – and attract – our clientele. While the instant interaction of social…Read more