Our Blog

February 11, 2021 Keep It Clicking: Click-Through Rate Explained
One of the main metrics you will encounter when doing pay-per-click advertising on Google or Facebook is the click-through rate…
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January 29, 2021 Why Do I Need to Market?
If 2020 taught us anything, it’s that the usual ebb and flow of “normal” life is not guaranteed. Businesses from…
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December 3, 2020 Marketing is Communication and Communication is Marketing
So, what does that mean, exactly? It means that every single word that is exchanged between you and a client…
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October 5, 2020 Tail Twitching Halloween Pet Contest Ideas (and More) for Veterinary Marketing
It doesn’t take a Magic 8 Ball to know that Signs Point to Yes! when it comes to the success…
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June 30, 2020 5-Minute Ways to Make Time for Morale
In order to survive in the time of COVID-19, businesses, especially those in the veterinary field, have had to think…
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June 8, 2020 Positive Insights in Unsettling Times
These days, turning on the news can be disheartening. We are all doing our best to navigate this new world…
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April 24, 2020 Beyond Indigo’s Marketing Results in the Time of COVID-19
In the midst of a global pandemic, each day the world looks a little different than it did the day…
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March 16, 2020 Using Technology to Support Client Communications During COVID-19
As COVID-19 continues to spread and social distancing becomes the norm, the impact on local businesses is becoming increasingly evident. …
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March 13, 2020 Telecommuting Tips: What to Know About Working from Home
For many of us, working from home sounds like a dream come true. However, it’s unlikely that any of us…
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