Posts Tagged: online reputation management

The digital age makes it incredibly easy to access information and opinions at every second of the day. While this is helpful in many ways, it also means that customer reviews carry a lot more weight than they once did. Just a couple of negative reviews could severely ding your hospital’s reputation. Understanding how these reviews can impact your practice and how to manage them effectively can help you ensure your online reputation helps you find and retain clients.

Your online presence is the cornerstone of your veterinary practice’s digital marketing success. You may have a beautiful website and a smart social marketing strategy, but if what’s being said about you – both as an individual practitioner and as a practice is less than fantastic, it’s likely that you will have trouble getting tails through the door.

The reality is, though, that eventually you’re bound to get a less-than-ideal review. It happens to everyone, eventually; and the best thing you can do is prepare for that day to come so you can handle it with tact and grace.

But what else can you do to manage your veterinary practice’s online reputation? Our collaborative webinar series with MWI has the answers you are looking for.