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Give Me Some Lovin’ with February Social Media Ideas

A cat and dog with two red hearts.

The holidays are over and we’re about to head into that last span of winter that seems to last forever. Lighten up your social media profiles with some fun February content that excites and inspires pet owners near you. Here are some fun ideas for your February veterinary content:

Spotlight on Valentine’s Day

From heart-filled photo contests to DIY Valentine treats that are safe for pets, February 14th is a great time for sharing pet-related content. Turn your Valentine content into a multi-faceted approach that helps to educate, engage, and influence local pet owners. Your Valentine-themed content can include:

  • A blog on holiday safety for pets that talks about the potential dangers of things like chocolate and toys that could be choking hazards. 
  • A post asking followers to share pictures of their favorite Valentine’s (AKA their pets). 
  • A Valentine’s Day display in the hospital where your visitors can stop and get their photo taken for the hospital’s social media pages. 
  • A post with suggestions about what to do with pets on Valentine’s Day
  • A short video that teaches how to make pet-friendly treats to share the love with our furry friends. 

Pet Dental Tips and Tricks

February also happens to be Pet Dental Health Month, which is the perfect time to remind your followers about the importance of caring for their pet’s teeth and gums. Create a content calendar that incorporates a little bit of dental tips into each week of the month. Some ideas include:

  • Running a special on pet dental cleanings and advertising it on your social media pages.
  • Writing a few blogs about different topics relating to oral health for pets.
  • Sharing some how-to videos on brushing canine and feline teeth. 
  • Creating an educational social post with statistics about pet dental health.

Pet Safety 

If your social media platforms have a following, it means you can share important information about pet safety to spread the word about keeping animals healthy and safe. These February pet holidays give you the ideal opportunity to shed some light on pet safety: 

Pet Theft Awareness Day

Occurring on February 14, this holiday provides the opportunity to share some tips on preventing pet thefts in your area. 

Dog Training Education Month

Share some resources about the safest and most effective ways to train dogs to get the best outcome for all.

National Cat Health Month

Take advantage of this annual holiday to teach your followers a little bit more about feline health.

Responsible Pet Owners Month

While we hope that everyone who owns a pet does it responsibly, there is always room for improvement. Give some advice on how pet owners can improve the life of an animal in their lives.

Spay/Neuter Awareness Month

Not all pet owners know the benefits of spaying and neutering their pets, but this month provides the ideal opportunity to showcase them on your social pages.

Marketing Partners for February and Beyond

Whether you don’t have the time or the desire to handle your veterinary social media, the marketing experts at Beyond Indigo Pets are here for you. From social media to websites and SEO, we can make sure your veterinary marketing runs smoothly and effectively. Contact us today to partner on your marketing efforts. 

Learn more about these and other veterinary marketing topics in the Unfiltered Vet Discussions podcast. Find out what a group of industry experts has to say about the latest in the vet world here.