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BEYOND INDIGO PETS BEYOND INDIGO PETS

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The Power of a 60 Second Video in Veterinary Marketing

If you have an ear tuned to social media you have undoubtedly heard that video is making a splash and capturing the attention of viewers across almost all social platforms. In fact,100 million hours of video are watched in a day on Facebook! With that many eyes tuned in it may feel overwhelming and custom video may seem out of reach… Not so fast!

One of the things we love about today’s social platforms is that user-friendly is front and center, and that includes video. There are also some great programs out there that will allow you to create customized videos that include music, animation, and your branded logo. Two of our favorites are Animoto and Biteable. To help you get started we have put together a quick list of key points to keep in mind as well as some topics that might speak to your audience.

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