The sun is out, the kids are (almost) on vacation, and people are enjoying the warmer temperatures. Not only are people ready to enjoy summer, but their pets are too. Bring the fun into your business with these summertime marketing ideas for your veterinary practice:
Summertime Marketing Pet-Related Content
Summertime offers a great opportunity for veterinary practices to engage in themed content. Engaging content should be an integral part of your marketing strategies so be sure to treat your content like royalty.
Here are some content examples you can implement:
Summer Pet Infographics: Create an infographic to highlight important information for pet owners that is summer specific and share it to Pinterest. Some ideas include: Top 5 Summer Safety Tips, Dogs In Hot Cars: How You Can Help, How To Keep Your Pet Hydrated, and Summer Pet Travel Tips.
With summer just a heartbeat away, you may be looking for ways to rev up your veterinary practice’s revenue and amp up your social (media) status. The traditional summer slump experienced within the industry offers you the opportunity to explore the social media scene and build your online brand.
The summer months offer great opportunities to interact with clients in a fun and meaningful way, ultimately positioning your business to be front-of-mind when spending picks up as the weather cools off. While there are a lot of great approaches to summertime social marketing out there, the tried and true social media contest has long proven to be a winner – both in terms of engagement and client retention.