Posts in Category: Social Media Marketing

The holidays are over and we’re about to head into that last span of winter that seems to last forever. Lighten up your social media profiles with some fun February content that excites and inspires pet owners near you. Here are some fun ideas for your February veterinary content:

Spotlight on Valentine’s Day

From heart-filled photo contests to DIY Valentine treats that are safe for pets, February 14th is a great time for sharing pet-related content. Turn your Valentine content into a multi-faceted approach that helps to educate, engage, and influence local pet owners. Your Valentine-themed content can include:

• A blog on holiday safety for pets that talks about the potential dangers of things like chocolate and toys that could be choking hazards. 
• A post asking followers to share pictures of their favorite Valentine’s (AKA their pets). 
• A Valentine’s Day display in the hospital where your visitors can stop and get their photo taken for the hospital’s social media pages. 
• A post with suggestions about what to do with pets on Valentine’s Day
• A short video that teaches how to make pet-friendly treats to share the love with our furry friends. 

Pet Dental Tips and Tricks

February also happens to be Pet Dental Health Month, which is the perfect time to remind your followers about the importance of caring for their pet’s teeth and gums. Create a content calendar that incorporates a little bit of dental tips into each week of the month. Some ideas include:

• Running a special on pet dental cleanings and advertising it on your social media pages.
• Writing a few blogs about different topics relating to oral health for pets.
• Sharing some how-to videos on brushing canine and feline teeth. 
• Creating an educational social post with statistics about pet dental health.

Pet Safety 

If your social media platforms have a following, it means you can share important information about pet safety to spread the word about keeping animals healthy and safe. These February pet holidays give you the ideal opportunity to shed some light on pet safety: 

Pet Theft Awareness Day

Occurring on February 14, this holiday provides the opportunity to share some tips on preventing pet thefts in your area. 

Dog Training Education Month

Share some resources about the safest and most effective ways to train dogs to get the best outcome for all.

National Cat Health Month

Take advantage of this annual holiday to teach your followers a little bit more about feline health.

Responsible Pet Owners Month

While we hope that everyone who owns a pet does it responsibly, there is always room for improvement. Give some advice on how pet owners can improve the life of an animal in their lives.

Spay/Neuter Awareness Month

Not all pet owners know the benefits of spaying and neutering their pets, but this month provides the ideal opportunity to showcase them on your social pages.

Marketing Partners for February and Beyond

Whether you don’t have the time or the desire to handle your veterinary social media, the marketing experts at Beyond Indigo Pets are here for you. From social media to websites and SEO, we can make sure your veterinary marketing runs smoothly and effectively. Contact us today to partner on your marketing efforts. 

You finally found some time to sit down and develop a marketing plan for your veterinary practice. You’re proud of how it came out, and feel relieved that now you can get back to your regular job. Your marketing is set now, right? Unfortunately, that’s not correct. Veterinary marketing is a journey that needs constant tweaking and attention to be successful. 

The end of the year is here (we know, crazy, right??). Before you get sucked into the abyss that comes with the ending of one year and the start of another, now is the time to start thinking about your January marketing plan. Have no fear, Beyond Indigo Pets is here to help you find some social media inspiration that will keep your page engagement numbers up and your stress levels  low.

The air is crisp, the music is holiday-themed, and the vibe is cozy. As we become fully immersed in the holiday season, now is the time to start considering your December veterinary marketing. From fun posts designed to get engagement to holiday safety tips, we have some sparkling inspiration for your end-of-year marketing plan.

The leaves are falling, the scent of pumpkin permeates the air, and the holidays are just around the corner. Before you get too wrapped up in the season, it’s time to start planning your social media calendar for November. If the thought stresses you out more than your Thanksgiving shopping list, have no fear. The team at Beyond Indigo Pets is here with some easy and effective social media ideas for your veterinary practice.

The leaves are changing, and the end of the year is nigh. As we enter the final quarter of the year, your digital marketing might need a little bit of extra attention to ensure it’s getting you the best results possible. Be sure your hospital finishes on a strong note for the year by taking the time to implement these 5 year-end veterinary marketing strategies:

It’s hard to believe it’s time to start planning for October, but now is the time to get your veterinary social calendar sorted for the next month. Planning ahead enables you to create quality content pieces that encourage engagement. They might even help you reach a few new followers on the way. Here are some spooky and savvy veterinary social post ideas for your October calendar.

One of the biggest benefits of building and using social media profiles for your veterinary business is the ability to create content to engage directly with local pet owners. September is a month filled with a wide range of pet holidays that cater to a variety of audiences. Keep reading for some ideas for your September social calendar:

From 8.8 magnitude earthquakes to tornadoes, hurricanes to flash floods, the entire country has experienced some form of extreme weather in the last few years. We want to ensure that you have a plan for your practice to help you act fast when faced with a weather emergency. Here are some tips to help you plan for  weather emergency: