Posts in Category: Specials & Services

One of the biggest benefits of building and using social media profiles for your veterinary business is the ability to create content to engage directly with local pet owners. September is a month filled with a wide range of pet holidays that cater to a variety of audiences. Keep reading for some ideas for your September social calendar:

From 8.8 magnitude earthquakes to tornadoes, hurricanes to flash floods, the entire country has experienced some form of extreme weather in the last few years. We want to ensure that you have a plan for your practice to help you act fast when faced with a weather emergency. Here are some tips to help you plan for  weather emergency:

As a veterinary hospital, you offer services that pet owners need throughout every stage of their pets’ lives. There are certain services that pet owners are aware of (like wellness visits and vaccines), and others they don’t think about until they need them. Marketing pet loss services helps you spread the word about these important services to make it easier for pet owners to find resources when they need them. Here are some tips on how to market these pet loss services to be both informative and respectful of a difficult time for a pet owner.

At Beyond Indigo Pets, we are always interested in hearing the latest from the veterinary world. In the podcast Unfiltered Vet Discussions, our CEO Kelly Baltzell discusses some of the most pressing industry issues with other bigwigs in the veterinary field. In this episode, Kelly, Dr. Peter Weinstein (President, PAW Consulting, Inc.), and Dr. Phil Richmond (Founder | CEO at Flourishing Phoenix Veterinary Consultants, LLC) discuss VCA shutting down numerous urgent care centers, and what this means for the future of these specialty centers.

Spooky season is here, and it’s a great time of year to encourage pet owners to engage with your various social media accounts. We’ve compiled this list of October holidays and themes for pet owner engagement to help you make the most of your social posts this fall. Keep reading for some seriously spooktacular content ideas:

Summertime is a great season for attracting new clients to your veterinary practice. With more time for pet-friendly activities and to catch up on veterinary care, there is a whole pool of potential new clients looking for services like yours. If you are ready to make the most of the season, take advantage of these summer marketing strategies for veterinarians: 

Vacations, warmer weather, and fun outdoor activities are a great part of summer. It’s also a great opportunity to include some fun seasonal marketing to encourage business year-round and remind existing customers you are there for them in every season.  

Don’t let your marketing efforts take a summer vacation this year! Here are some easy tips to help your summer social media marketing make a splash: 

It’s no secret that the world has changed since the beginning of the COVID-19 pandemic. More than ever before, people are checking websites and digital platforms for important information about the businesses they choose to spend with before they decide to make a purchase or become a customer. 

Your veterinary website is a direct reflection of your practice. It should give visitors a clear idea of who you are, what you do, and how you operate. A great tip is to think of your website as a digital waiting room, where visitors can learn about your services, make appointment requests, and get information that will impact the health of their beloved pet. Does your website have all they need?