Posts Tagged: digital marketing for vets

Summertime is a great season for attracting new clients to your veterinary practice. With more time for pet-friendly activities and to catch up on veterinary care, there is a whole pool of potential new clients looking for services like yours. If you are ready to make the most of the season, take advantage of these summer marketing strategies for veterinarians: 

When you’re sitting in front of your books and only looking at the amount you’re spending on marketing your veterinary practice, it is easy to consider it just another expense. Many practice owners even think of the cost of marketing as non-essential. When marketing is executed correctly, however, it becomes an essential revenue stream that brings a significant return on your investment (ROI). Keep reading to see how effective marketing can pour money back into your business.

When it comes to search engines, Google still reigns supreme. This means that any time the search giant updates its coding or its algorithm, the rest of us have to make changes to ensure our SEO efforts are continuously effective. While we aren’t privy to the exact details of a Google update, there are signs that can help us determine how to move forward.

In order to attract certain kinds of clients to your practice, you have to meet them where they are. If you are trying to get a younger demographic of pet parents through your doors, turn to TikTok. As a social media platform that attracts younger audiences, TikTok also gives you a fun and dynamic way to connect and engage with a whole new audience that could become new clients. But where do you start? Our easy-to-follow tips will help you create memorable TikToks in no time.