Posts in Category: Social Media Marketing

Your social media platforms are an invaluable tool to reach and engage with both current and potential clients. If you are looking for new ways to boost your social media engagement, Beyond Indigo Pets has you covered. Keep reading to learn about some of the top posts to get people talking on your page:

NextDoor is a local social network platform that is limited to “neighborhoods” based on your home or business address. It is designed for local people to post questions, ask for recommendations, and give/get general updates for their area. In fact, many of the posts start with ISO or “in search of.” 

As the weather starts to warm up, it is a good time to reach out to patients to keep revenue flowing into the practice and tails flowing through the door. Many of the tried-and-true methods still work. However, there is also room for new concepts to make flea, tick, and heartworm season a success. Let us look at some of the ways digital marketing can be of assistance in this endeavor. 

Vacations, warmer weather, and fun outdoor activities are a great part of summer. It’s also a great opportunity to include some fun seasonal marketing to encourage business year-round and remind existing customers you are there for them in every season.  

Don’t let your marketing efforts take a summer vacation this year! Here are some easy tips to help your summer social media marketing make a splash: 

So, what does that mean, exactly? It means that every single word that is exchanged between you and a client is marketing. As a veterinarian, you might not realize that your marketing efforts extend beyond a colorful logo, an engaging website, and high-quality Google and Facebook ads. Even the slightest verbal or written communication can impact how your clients think of your business. 

In order to survive in the time of COVID-19, businesses, especially those in the veterinary field,  have had to think quickly and pivot to provide new ways of offering service. While many companies have managed to successfully navigate this new world, morale has not always been at the forefront of these transitions.

Employee morale, customer morale, and community morale are important elements of a business in normal times, and they are even more important now. If you are interested in boosting spirits in and around your company, here are some easy ways you can do it:

These days, turning on the news can be disheartening. We are all doing our best to navigate this new world and it is very easy to get caught up in the fear of the unknown.  In between all of the scary and ever-changing headlines, though, it is important to remember that good things are still happening, especially when it comes to marketing. Here are some marketing techniques that are definitely still working for our clients: 

In the midst of a global pandemic, each day the world looks a little different than it did the day before and even farther away from the “normal” we remember of just a few months ago. In times of uncertainty and economic turmoil, many business owners make quick decisions about cutting spending, and, unfortunately, marketing services are often some of the first on the chopping block.

In the world of marketing, results are everything. While one client might have massive success with a certain campaign, another might see none.

Tracking results is the only way you can determine if your marketing efforts are helping you achieve your desired results and bringing you a return on your investment. At Beyond Indigo Pets, we abide by the mantra “you bring the goals, we’ll bring the results.”